Google Slap, Composure and the Big Fish

by AuctionGuerilla Leave a reply »

I recently returned from a long awaited and well needed enjoyable three day break this weekend. I actually went on a road trip around Northern Thailand and into Laos, hey you can’t help but relax there since there is nothing else to do but relax and enjoy the outdoors, culture and fresh air – a contrast to the hustle for space in Bangkok City.

Whenever I take a break at the beach or to another country or to the countryside I always appreciate the break and the time out and I even look forward to returning home and to my work which is more or less my hobby..

So, I returned to my house in Bangkok this time only to find that within just three short days, lot’s of things can happen.

The first thing I noticed is that the foot long Gourami fish in the fish tank was gasping for air..

(I actually bought this fish originally as a small one inch fish to keep the other small fish in my humble little tank company, I bought it from an old lady in a pet store in an ancient looking street in Bangkok, a bit like that store in the film Gremlins where Gizmo was found in that ancient, forgotten store in China Town.. anyhow the old lady ensured me that ‘this fish would not grow any larger’, or maybe  not!)

I’m sure it’s now a potential record sized  foot long Giant pink eyed Gourami probably worth a hefty sum to someone – anyhow this fish was gulping for air at the top of the six foot tank I was forced to find just to house the sheer size of this so called small fish..

It turns out the air pump I purchased only about 8 months ago had taken it’s toil, routinely recycling the gallons of water that runs through it each day. The Big fish and the other surviving little fish around it were all gasping for air and survival.

The next thing I noticed as I returned to ‘home-sweet-home’ was a trickle of water that was leaking through the roof into the living room.. the house next door had been vacant ever since we moved in about 2 years previous and the new tenants had just moved in only to reveal the undiscovered leakage between their shower and our living room.

I had been driving for about 8 hours that day so I shoved the ‘quick fix’ bucket under the drip in the roof and poured fresh water into the Giant Guarami’s tank, and hit the sleep.

The next morning , ‘home sweet home’ I went out and bought a new pump for the fish tank and called in the maintenance guys to fix the leak in the roof. At this point things are looking better and I’m feeling good and looking forward to checking what’s been going on online and getting back to routine and enjoying my hobby/business..

Sound simple right..?

First you turn on the computer, then you turn on the modem..


or Not!

The damned internet adsl light was down.. (This is Thailand after all and sometimes Stuff happens, although I must admit you do get a much quicker response to customer service than you would back in the UK or any other country I’ve lived in for that matter)

Anyway, I finally got the internet to work and I was logged on..

The good news was, whilst I’d been away for three days my businesses had grown a little and sales were ticking over and were just as good as if  not better than before I left..


However, like anyone who has an internet business/hobby/entrepreneurial mindset, I always have a few things going on in the background and have a few new up and coming things going on..

However, when I checked the new seedling projects I had planted, they had been trodden by the dreaded Google Slap!

All the new projects I had been investing time , energy and precious enthusiasm into had been halted by the Google Adwords Slap!

You could compare this to snuggling up with someone warm on a cold night, and being thrown over you a bucket of ice cold water with chunks of ice cubes bouncing off your head, spoiling your warm patch.

Hey, I can handle a basting now and again but this is my livelihood I’m talking about and the livelihood of my family, my employees and my affiliates.

Sometimes you just got to take it on the chin..

I recall a saying Dad used to say a lot, I don’t know who quoted this but i just know Dad said it a lot, that is..

‘What can go wrong, Will go wrong’..

So although I had enjoyed a well needed break away, I returned to put it bluntly a pile of crap!

I’s going to happen, it’s life..

It’s not what happens but how you react to it that is really important..

With the title of this post being ‘Google Slap’, maybe you expected to see groaning, moaning

and efforts to grovel to Google..

Well, if this has or does happen to you, the important thing is to keep your composure, because it’s not what happens to you,

but how you deal with it what really counts, keep your composure and you’ll be fine.

The Google machine is truly amazing, however it has some catching up if it is to meet the sophistication and experience of the human brain..

If you get slapped by Google, take it on the chin..

You just have to keep your composure, think it out and get around it..

Keep smiling and relax..

(By the way as I was just about to post this, there was a total blackout.. Not so normal for a metropolitan city or even Bangkok for that matter – as I post this there is power in my laptop battery and the sound of all sorts of animals outside you don’t normally hear, probably reacting to the power outage..)

It just goes to show, If it can happen It’s going to happen and I love the challenge..

I hope you do too..

To Your Success!



  1. Barry Wells says:

    Hi John, that’s the attitude to have mate. Take it on the chin, dust yourself off and carry on.

    I also have little sayings that I’ve picked up over the years John, one of which is:

    If man could’ve got off the ship in a storm, we’d never have crossed the ocean.

    Which i think kind of fits in well here John.

    Here’s a funny story that happened whilst i was taking a break.

    I had a staffordshire Terrier and was taking my family to Wales for a break. So I asked my friend to look after the house and dog whilst i was away.

    The very 1st night, I had just arrived in Wales and my mate phoned me to say the dog had charged the door and knocked the bolt across, locking the door. Could I come back and get him in? Now I had just spend 3 hours getting to Wales and he wanted me to come home and solve the locked door………

    As we were talking on the phone my son, who was then 12, said “dad tell him to have a look through the side window and get a stick through the letter box to knock the bolt back”

    WOW son you’re a life saver, it took my mate a few minutes and he was in.

    I needed the break after that stress i can tell you.

    As for your growing fish, have you thought of going back to the store and trying to sell her the food you feed the fish on? Tell her it’s some miracle feed and watch the look on her face…….

    Best of luck to you John,
    R&R Barry

    • John B says:

      Sometimes when disaster is staring you in the face, it usually turns out for the best in the long run.

      I can remember writing a post about something simillar here 150-or-40-efficient

      Thanks for sharing your story Barry!

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